Welcome!

Hi!I’m thoroughly excited to be launching this site! This site went live at the beginning of March, 2013. You’ll find enough posts to get you started, with new posts being added every few days, and new features in the works.

What is “The Big Answer”? It explains everything about the human endeavour and, in fact, that of all life in a single, objective, applicable model. It gives an obvious, smack-yourself-in-the-head-why-didn’t-I-think-of-that explanation to age-old questions such as: the meaning/purpose of life, the basis of morality, any judgement of good/bad, the secret to happiness and fulfillment, the definition of “balanced”, the criteria of evolution, the basis of epistemology, and the key to thriving relationships and societies… and much more!

And yes, there is just ONE answer to all of these. And yet, it is not fundamentalist or idealist! In fact, it validates a wide range of approaches to life: it applies just as much to Hugh Hefner, Buddha, jellyfish or platypodes (yes, that is the correct plural of platypus).

So please, read on, and don’t forget to subscribe!